Reactions to the recent financial crisis are appearing around the world, and are presented to the masses in different forms and through different mediums. No doubt, textual responses are the most prevalent - take a look at the various blogs, newspapers and magazines for proof.
But, as these more conventional forms of communication will continue to define our world, it’s nice to know that other methods of communication do exist, and are being used everyday, not only at marketing and PR firms, but also at schools and universities across the country.
At New York City’s Parsons, The New School for Design, Communication Design students like Michelle Viau understand the important role relevance plays in creative endeavors.
It’s “how the words reflect and respond to the environment they’re in,” says Viau, who created a custom Tetris typeface to spell out the words “GAME OVER” (pictured).
Similarly, BBD, San Francisco presented The Reverse Graffiti Project. Enlisting artist Paul “Moose” Curtis to “create a mural on a 120-foot-wide wall of San Francisco’s filthy Broadway tunnel using [Clorox] Green Works products,” the Project not only exposes the dangers of pollution, but also “how the plant-based cleaners work just as well as conventional ones.”
Surely, audiences can appreciate creativity, whether it be student-made or commercial.
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