Txting Goes Global
Feb 27, 2009 in Advertising, Branding
The other day I was walking through my student union and I noticed something very peculiar. Mountain Dew has changed its name to Mtn Dew. I guess they figured they would shorten their name to make everything easier.
Texting is getting huge and often times you will find people shortening the way they write a word to make everything more efficient. I guess the guys over at Pepsi decided to go along with this fast growing texting phenomenon. Check out their website.